What are the important factors in Search Engine Optimization to improve ranking of a site?

There are many fundamental ranking factors in Search Engine Optimization (SEO)

• A Secure and Accessible Website


• Page Speed (Including Mobile Page Speed)


• Mobile Friendliness


• Domain Age, URL, and Authority


• Optimized Content


• Technical SEO


• User Experience (RankBrain)


• Links


• Social Signals


• Real Business Information

There are 200 ranking factors of Google. Google uses these factors for website ranking. A list of the most important Google ranking factors.

• On-Page factors


• Site factors


• Off-Page factors


• Domain factors

Nowadays we could see several algorithm updates are been launched very often, with the last update named BERG last month, there are many serious factors which effects the ranking of a website. Out of which the main few factors which we should always focus would be 

• On Page 


• Relevant and Unique content


• Quality Back links


• Website should be responsive

WebCastle Media provides one of the best seo services in kochi, with years of experience as well as a developed professional team to help you with the best results.