"Apple and Aetna have held several secret meetings to discuss offering the Apple Watch to Aetna’s 23 million customers, according to CNBC."
Really interesting info! What do you think, will that kick off wearables development?
We would say, it's rather a smart collaboration from both sides. Aetna being a company who offers health care plans and services, would benefit its Brand image from the name, prestigious image and product of Apple. Apple being trying to pitch its health apps like Runtastic for example, will allow them to offer their watches to the large customer base of Aetna.