With Mobile technology taking center stage in today's world, organizations are keen on making significant advancements in the mobile space. The use of interactive applications on mobile phones, PDAs, smart phones, tablets and other mobile technology is becoming more than just a successful trend, it's becoming a way of living. To remain competitive in today's business world, it is essential to keep up with the changing demands of technology and keep your business accessible to the world with first rate mobile applications. Users have also begun appreciating the exceptional functional and entertainment value provided by mobile applications. The phenomenal scope of mobile applications has led to small, medium and large businesses leveraging this potential to enhance their brand identity and improve business performance.