Characterized by physical restrictions, traditional economies posed limitations on the availability and diversity of goods available to the public. In those economies, only goods that would be accepted by a large common group could go into circulation. However, the emergence the open world of the Internet has eliminated most of the physical restrictions (distance, time, space, and money), making it possible for an enormous amount of information and goods to be provided online while catering to different needs. The means and devices for facilitating access to and leveraging the Internet are constantly improving. We believe that diversity can reign with the use of ideas and technology in an open world. Technology is merely a means, but it has the potential to empower small organizations and individuals to change the world.