MarketingIntelligence.io

We have been working with MarketingIntelligence.io for 2 years. By reconciling data from all our websites, online marketing platforms, and transaction database, we finally managed to see the real income and costs from all marketing investments in one place. We can also break down the results by campaigns or individual product SKUs. That provides us the ability to drive our digital marketing with a full understanding of all business factors and costs, and not just media/clicks costs. Marketingintellinge.io reporting helped us to finally shift from Excel-powered reports to real-time automated reports and dashboards.

Marketingintelligence.io solution has a very positive impact on our business. Our marketing team spends more time doing value-added work, rather than pouring time and resources into manual analytics and reporting processes. All KPIs have several levels of granularity and possible breakdowns. We can also see our best- and worst-performing products and how much we promote them on each channel. It provides us a helicopter view over all our business KPIs.

Thanks to their expertise across the whole analytics domain, I appreciate that we can clearly define the target state, priorities, and the most effective process to achieve them. I welcome their professionalism, friendly approach, and timely implementation of projects. After years of cooperation, I can only recommend them!

We started working with MarketingIntelligence (Mi) when we needed help to implement GA4 tracking on our new apartment booking platform praguedays.com. They were able to swiftly review our tracking concept and suggest changes to ensure we would not face any issues. The great thing was that Mi made sure that we understand the suggested changes well to allow us to build on our tracking concept in the future. MarketingIntelligence took care of the implementation and testing so we were able to roll out our GA4 tracking faster than expected. As the cooperation was super smooth, we soon started working together on other projects regarding data visualization and analyzing user flows.