Top app development companies interview: Max Semenchuk – Seductive Mobile

Max Semenchuk a Mobile Expert and CEO of Seductive Mobile. The company, founded in 2011 is located in New York, US and Kiev, Ukraine, and employs 20 people.

Max comes from the UX/UI design experience, started to work over 10 years ago in this field. He's worked mostly on web and e-commerce projects, but his career happened around mobile, touchscreen and even Kinect interfaces. After some freelance experience and several IT companies, and with a close friend and partner he started the company. Here’s what Max had to say about his company and the mobile world:

What do you do?

Seductive Mobile is a mobile app development company, we create iOS and Android Apps as well as design and backends to them. We work with early stage startups and established web products to produce their mobile experiences. Our projects usually cost 8-12K and they take 6-8 weeks.

For more than 5 years we’ve developed around 200 mobile app projects, some of them to well known companies as Samsung and Mastercard. Now there're 20 people in the company and we’re opening an office in NY.

The team includes Developers, UXUI Designers, Quality Assurance Engineers and Account Managers. We take care for all the steps of the project like writing down the specifications, testing and finally publishing. Our choice of technology is native Swift or ObjectiveC to ensure the best quality and performance of the apps. We also support clients with partly developed or published mobile applications.

We practice Lean development, using Scrum as our framework. It allows producing apps just-in-time, change scope on the go if needed and track progress transparently. Our team leaders have over 10 years of field experience and it helps to build a nice and smooth development process.

We’ve built the mobile app development company to meet budget and quality needs of starting entrepreneurs. We also write and speak about product management, design and development in our content project.

Which would you say are the best apps you have developed and why?

We’re really proud of the SwipeIn app that connects developers with recruiters based on Linkedin. The system is pretty complex while we’ve managed to do a slick design with animations and gestures. The most used app, I believe, is LivePhoto3D – an augmented reality entertainment app. It has reached over 500k users just on Android, with no advertising budget.

I believe that most interesting apps for us are those directly connected to monetization. As booking apps like Online Travel or Massage Me Now. That way you can measure and understand better the quality and ROI of your work.

Which apps would you have loved to develop and why?

One of my most favorite apps is (Apple) Music. While it inherits a lot from big brother iTunes it’s still done brilliantly. Looks very clean and simple, adapts for the content and i don't recall it crashing ever.

Which are the 5 apps you use the most on a daily basis?

While i travel a lot google maps and calendar are always open, as well as Gmail and music, mentioned above. I use chrome for browsing. And while my banking app isn’t pretty, I still can't live without it.

Which mobile device is the best in the market right now?

I’ve been and Android user before, but after iPhone I'm not considering going back so far. I haven’t got a lot of experience with Windows Phone, but the situation with apps and market size there is just sad.

What kind of device/platform will be the next big thing?

I really hope for VR to be dominant in next 10 years. It’ll dramatically change our physical world, not just digital. While it’s been shown frightening in movies I believe it can significantly improve the quality of life and happiness.

Why is AppFutura useful to you?

AppFutura’s crossroads for many developers and customers. Being present there’s a must to be in touch with the market and tech trends. I hope we’ll also get some benefits from communities features, as well as listings and bidding.

You can get more information about Seductive Mobile visiting their AppFutura company profile.

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