Zameel Akhtar Kainikkara is the CEO at Zartek Technologies. The company, founded in 2017, has about 20 employees and is located in India. Here’s what Zameel had to say about his company and the mobile world.
What does your mobile app development company do?
Zartek is a mobile and web development company focused on creating mass consumer technology products. Understanding the target audience is very important for B2C products and we focus on User Experience of the target audience.
Zartek is focused on hybrid app development in Flutter and can create Android & iOS at an effective cost. Since Flutter apps are cross-platform, the testers do not always require to run the same set of tests on different platforms, such as iOS and Android, for the same app. Cross-platform application development enables apps to run on multiple platforms by writing the programming code only once.
What clients have you worked for?
Our clients include Saina Video, Agappe, Matha Group, Unicom ERP, Driver Logistics.
If you had to choose one category, what kind of app do you think is your mobile app development company’s specialty?
B2C products with a booking engine. This could be a ticket booking app, food ordering app or home cleaning app.
What is the average budget of the mobile apps you develop?
Do you develop all mobile apps in-house or do you outsource some parts of the process?
We develop all the mobile apps in-house to maintain the quality and the timeline. The pros of having an in-house development are the control we have on the entire operations.
We do outsource some tasks or assignments if the tech stack is not aligned with our organization.
Which would you say are the best mobile apps that your company has developed and why?
We have created a movie streaming app in Android, iOS, and Roku for Saina Video Vision. This was done with Dynamic Watermarking and other security features to prevent leakage of content.
Another complex product we have created is Wedsoon Matrimony Application which has many complex elements to separate free and premium users. This was done in Web, Android and iOS app with backend in PHP.
Do you prefer to build mobile apps with native, hybrid or web languages?
We prefer o build mobile apps in Flutter. Flutter reduces the development time for apps that are needed to develop for both IOS & Android. It is Single Code Base, with Native SDK integration support and easy to learn for new developers.
Let’s focus on iOS and Android mobile app development. Which are the Pros and Cons of each platform?
iOS has premium users in most markets and the customers have up to 90% retention in the platform. Apps that feature subscription and freemium models should focus on iOS because of the high spending capacity of the users and the ease of payment in Apple Pay.
Android has more than 80% market share worldwide and more than 95% market share in India. So for a mass consumer technology product, an Android App is a necessity. Another advantage of Android is the ease of approval by Google Playstore.
Which one will evolve more within the next 5 years?
The share of iOS is decreasing primarily due to the high cost of iPhone ownership. The high quality of Android phones from new device manufactures as One Plus has also contributed to the growth of Android.
Which device is the best in the market right now?
iPhone 11 Pro is probably the best device in the market right now due to the superior camera and enhanced battery life.
And which device do you feel more comfortable developing an app for?
Android. We have more expertise in Android applications than iOS.
Why is AppFutura useful to you?
Appfutura is a great tool for us to connect with individuals and organizations in a transparent way. The extensive user profile sections allow us to describe our company in detail and reach out to the target customers.
Check the profile of Coding Zartek Technologies at AppFutura.