MVP strategies

Amit Upadhyay
Amit Upadhyay, Co-founder and CTO at BrainMobi
Published on Jul 16, 2019 in Mobile App Marketing
MVP strategies

The first impression is the last impression and an MVP or Most Viable Product, in this case, is the first impression for the large enterprise you could be aiming for.

This is applicable not only for gaining the attention for investors but also for creating a good lasting impression on the market and your consumers. As one of the top application development company, we at BrainMobi are well aware of the kind of problems that arise when conceptualizing an MVP and we have accordingly formed solutions to help overcome it.

Let us explain to you a few things to keep in mind when framing an MVP for your mobile application:

Conceptualize your MVP to gain consistent gains instead of a large gain:

Investors look to see the kind of efforts you have made on your part with approaching your idea and the simplest levels of execution yielding the good ratio of return is what appeals to them the most. In this case, the ratio of good return doesn't mean the highest levels of profit but it is more of a consistency factor and how feasible your work process can be. Uniformity and scalability are the tricks here.

Conceptualize your MVP towards more of a testing venture instead of financial outputs:

Investors do measure the success of your product in terms of profit but at times consumer reception and engaging users speak more than the financial outputs. A full-fledged working product is prone to reputation fall if it fails to perform and shows any kinds of flaws. It is a better statement if you release a beta version and maintain a safe side by letting people know that this is testing purposes. This helps you accomplish a good level of market presence while at the same time fetching out the best signs for your products as well.

Integrate the USP in the first shot itself:

In terms of business and technology endeavors, you don't keep the best for the last or wait for the opportune moment. Rather you go ahead and create the first impression and in this department, uniqueness counts. Which is why you go ahead and showcase the most unique and first of its kind factor within the most preliminary stage of your application and in win the kind of reception you are aiming for.

It is not a bad idea to let your users know what's coming ahead:

Some of the best technology endeavors show their best outputs after many stages of operation and you accordingly frame your development strategies as well and focus on what is first required. In such a case it is not that bad an idea of letting your users know about what is going to come ahead. Yes, sure it lets your competitors know what you are aiming for but it is a different thing towards letting out your business intentions and a different thing to letting your customers know the benefits of your upcoming services.

Be Cautious of Market trends that shall exist while you reached your need to scale:

The utter stupidity that entrepreneurs make on their part while conceptualizing an MVP is zero anticipation of the kind of marketing and consumer trends that shall exist when it is time to scale their application. The activity of competitors, silent processes and research can prove to be a disruptor while your enterprise idea is just in the budding stage. Be sure to take proper advice and consulting from an experienced and knowledgeable team of which has adequate knowledge of the market as well as the methods of technology.

Having taken plenty of successful endeavors in the field of application development, we at BrainMobi are well aware of the kind of problems that arise in the field of creating a successful MVP. If you have the idea for a mobile or enterprise idea, feel free to write to us at .

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About the author
Amit UpadhyayCo-founder and CTO at BrainMobi

Amit is a proficient leader with an entrepreneurial mindset and ability to scale technology. He has deep experience in technology, consulting and business. He empowers the team to make data-driven decisions. He is an expert in technology forecasting,...

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