Top app development companies video interview: SoftWeb

Spiros Karababas, Product Developer Director at SoftWeb Adaptative IT Solutions, is our fourth interviewee of our top app development companies video interview series. Check what Spiros had to say about SoftWeb and mobile app development. We asked him about their own platform to develop apps and the next big thing in mobile.

The top app development company in Greece has offices in Athens, Thessalonikiy. Bulgaria and a new office in London with a total of 20 employees. SoftWeb Adaptative IT Solutions has its own way of administration in the backend that provides native apps in iOS and Android upfront.

PocketWarp is their own technology, a middle layer engine that connects with any open source (Magento, Joomla, Wordpress) and allows all the content of your website to appear in a native appand in a customized way. Hospitality is one of SoftWeb's main markets. One of the best app development companies also works in marketing and Augmented Reality.

The budget of the project that SofWeb develops depends on the project. SoftWeb develops apps that can be B2B, B2C, B2E. One fo their most relevant apps is an internal mobile app for Coca-Cola.

For Spiros, outsourcing allows companies to cleints mobile app development companies that have experience and in this case, an specific technology, to develop their mobile app projects.

Finally, SoftWeb's thoughts about the next big thing in mobile is the separation of mobile web and mobile per se. For the web we'll have Adwords and SEO. For mobile we will have apps and mobile content, mobile SEO, Admob... It will disrupt the industry and right now we are in an early beginning stage. We are leaving the web behind us, and entering in a market where it is all about mobility.

Watch the interview to know all the details about SoftWeb Adaptative IT Solutions company and the mobile app development world. If you want to share your thought about Wordpress, Joomla, Augmented Reality or any other mobile app development topic related, post in our forum.

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