How to Develop Effective Android App For Business Growth?

Tarun Nagar
Tarun Nagar, Founder & CEO at Dev Technosys
Published on Jun 18, 2018 in Android Developers Resources
How to Develop Effective Android App For Business Growth?

In recent years, we have witnessed an unfathomable growth of mobile users all over the world. Smartphones have reached billions of people. There is increased penetration of smartphones in the market which means there is a huge scope for mobile apps. People are now using mobile apps for a plethora of purposes such as entertainment, shopping, daily planning, booking movie tickets etc. Mobile apps have become a vital aspect of the daily lives of the people. These apps streamline the work process of industries too. They help in the management of employees and the teams. Mobile apps have a wide range of usage in different industries. Among the most used mobile apps, Android apps are the ones. Android has occupied a significant market share in the app market. Most of the users and businesses are using Android apps for a variety of purposes. As a business, it is now important to have an app. The android app remains to be the top choice among the businesses. It is due to the wide usage of Android apps by the potential customers of the business. This creates huge opportunities for any Android development company.

Android app can help in the growth of a business. It can make it easier for any business to interact with the customers and also reach out to a wider audience. It can help in getting more leads and conversions which result in more sales. Android app can boost the brand of a business with its great features and functionalities. A business can simply hire Android app developer in order to create an Android app. It doesn’t have to spend a lot of money to develop an app.

So, it begs the question that how can an effective Android be developed for business growth.

How to Develop Android Apps?

One can use app creation platform to create an app. A typical app creation platform is quite easy to use. Creation of an Android app starts with the clicking of a button called “Create My App”. After doing this, you are taken through a very easy step-by-step process in order to build the app. You have to name the app, select the type of business and also enter the Facebook page as well as website.

Once you have done this, the platform will then create a basic app with all the features which are based on the existing content that you have mentioned. In case your business doesn’t have any social media page or website, even then you can create your own app from scratch.

Customizing the App

Once the app is built, you need to customise the app in order to fit the business by addition of different features that you wish to have in the app. You might not need all of them but there are lot of them which will be quite handy for your business like email features, click-to-call, user reviews, loyalty cards, mobile coupons along with forms feature that allows the users to send feedback as well as make requests and even sign up to the mailing list of the business and many more. All these features in the Android app can help in business growth.

The appearance of the App

Along with all the features that you have inculcated in your app, you need to select from a wide range of themes, colour scheme, backgrounds, navigation and much more. In case you wish to add any personal touch, you can easily customise the app with your own logos, icons, features as well as backgrounds.

Why is Android app important for business growth?

An Android app is essentially the key to capture a significant portion of the mobile market which is increasing daily. It allows the business to reach out to more number of customers. The business can use push notifications in order to tell the customers about new offers, upcoming sales, discounts and other types of incentives to entice the customers. It can also use aesthetically beautiful pictures of the products to grab the attention of the users.

An Android app helps a business in creating a better relationship with the customer. It allows the business to let the customers call or email any time, order requests, post different comments on social media or through Forms feature, all of which are easily available through the Android app. This helps the business to know more about the customers’ desires and expectations to tailor its product accordingly. It also helps in gathering important data which can help in behaviour tracking and patterns purchase.

An Android app makes it possible for the business to remain open 24/7. It allows the business to continue running at every moment which brings in more revenue. The customers can easily utilise the Store feature in order to shop as well as make purchases directly via the app at any time they want.

An Android app helps in attracting more number of customers. A business can provide mobile coupons as well as loyalty cards in order to reward the customers each time they purchase something. An Android app helps in building brand loyalty and improves the brand image of the business. It leads to more sales and better relationships with the customers.


Android apps have revolutionised the mobile app market. There is a wide range of applications of Android app, especially in the business world. When it comes to the development of Android app, certain things need to be considered. The expectations of the customers, demands of the business, the workflow of the business, the requirements of the employees and team members, etc. need to be considered before app development. Best Android apps can easily be created with different app-creation platforms or through traditional app development by any experienced Android app developer or best Android app development company. There are numerous options of the business to choose from. Android app development can help a business in reaching out to more customers, boost its sales, improve its brand image and create a loyal customer base. It can lay the foundation for the success of any business.

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About the author
Tarun NagarFounder & CEO at Dev Technosys

Tarun Nagar is the Founder & CEO of Dev Technosys, a global ranking Mobile, and Web Development Company. With 10+ years of experience of enabling then Startups which are now global leaders with creative solutions, he is differentiated by out-of-t...

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