You've got a great idea for a new product or service, and you're ready to take the plunge and start building. But where do you start? How do you make sure you're building the right thing? And most importantly, how do you get your product out there?
Building your first MVP is the best way to answer all of these questions. MVP stands for Minimum Viable Product, a quite popular term in the startup world. An MVP is a version of your product that's been simplified as much as possible, so that you can test it out with real customers as quickly as possible.
In this post, we're going to walk you through the steps of building your first MVP. We'll start by helping you determine if MVP is the right approach for you, then we'll give you a step-by-step guide for how to build it.
Defining Your Goals
Before you start building your MVP, you need to define your goals. What are you trying to achieve with this project? What are the key features you're looking to include?
If you're not sure where to start, try answering these questions:
Once you have a good understanding of your goals, you can start mapping out the steps needed to achieve them.
Identifying Your Target Audience
So you've decided you want to build an MVP. That's great! But before you can start coding, you need to figure out who your target audience is.
Your target audience is the group of people who are most likely to use your product or service. So how do you figure out who they are? There are a few things you can do:
Once you've figured out who they are, you can start designing your MVP based on their needs and wants.
Choosing the Right Platform
So you've decided to build your MVP. That's a great decision! But now you need to choose the right platform. Should you go with a mobile app or a website?
Here are a few things to consider:
So those are some things to keep in mind when making your decision. Do your research and talk to some experts, and then you'll be able to make the best decision for your MVP.
Building Your MVP
Once you've designed your MVP, the next step is to build it. This can be a daunting task, but thankfully, there are many tools and resources available to help.
First, you'll need to figure out what your MVP should consist of. What are the core features of your product? What can you leave out for now? Don't try to build everything at once—that's a recipe for disaster.
Your MVP should be something that's functional and user-friendly, so you can start getting feedback from your target audience. Take your time and make sure it's ready for prime time before you launch it.
And last but not least, don't forget to market your MVP! Make sure everyone knows it's available and get them excited about what it has to offer.
Testing Your MVP
Now it's time to test your MVP. This is a critical step, because you want to make sure that your product actually solves a real problem for your target audience.
There are a few ways to do this. You can use Google AdWords to create an ad campaign and see how many people click on it. You can also survey your target audience and ask them questions about your product.
Whatever route you take, make sure you're gathering feedback from as many people as possible. This will help you determine whether or not your MVP is successful and whether or not you need to make changes.
Looking to build the next big thing? Rather Labs has got you covered. Our team of experts can help you create a solid plan for your MVP - ensuring that your idea is validated and that you gather feedback from users. Don't spend too much time on features that won't be essential to your core product; make sure you have a clear vision and a solid plan for how you'll get your MVP in the hands of users.